I have seen phone launches come and go, but what happened on August 20, 2025, felt different. Google’s Pixel 10 finally landed in India, and for the first time, it stood toe-to-toe with Apple’s iPhone in both pricing and ambition. Starting at ₹79,999, the Pixel 10 mirrors the iPhone 16’s ₹79,900 price tag, making this battle more direct than ever. For someone like me who has seen Pixel grow over the years, this moment feels emotional — almost like Google finally saying, “Yes, we are ready to play in the big league.”
Pixel 9 becomes the affordable choice
With the launch of Pixel 10, the older sibling Pixel 9 quietly took a step back, but in a way that benefits buyers. Its price has now fallen to ₹74,999 for the 128 GB variant, a sharp drop from its original ₹79,999. I can’t help but feel this makes Pixel 9 a sweet deal for anyone wanting a premium Google phone experience without stretching their budget. It may not have all the new AI tricks, but it still carries that Pixel DNA we all love — the clean software, the brilliant camera, and the reliability.
Design and display that finally shine
Looking at the Pixel 10 for the first time, you notice the familiar camera bar, but this time it feels more refined, polished, and stylish. Google has introduced fresh colours like Obsidian, Indigo, Frost, and Lemongrass, which make the device stand out in a world where most phones look the same. The 6.3-inch Actua display is brighter than anything I’ve used recently, hitting 3,000 nits peak brightness, making it actually usable under harsh Indian sunlight. I tried imagining holding it outdoors in Delhi’s scorching afternoons, and trust me, this is the kind of detail that matters more than we realize.
The power of Tensor G5 and AI
Now, let’s talk about the heart of Pixel 10 — the brand-new Tensor G5 chip built on a 3nm process. Google claims it is 34% faster and delivers 60% better AI performance. From what I have read and seen, this chip feels like Google’s strongest statement yet in hardware. What excites me more is how the AI features come alive on this device.
Magic Cue is one of those features that feels almost magical. Imagine your phone surfacing your flight details automatically when you call your airline or showing you an address when a friend asks for it. Then there’s Camera Coach, which literally guides you while you’re taking photos, suggesting better angles and lighting. For someone who often misses the perfect shot, I think this could actually change how we click pictures.
Cameras that redefine the vanilla Pixel
For years, I felt that the regular Pixel models were overshadowed by the Pro lineup, especially because of the missing telephoto lens. But this year, Google has fixed it. Pixel 10 comes with a triple-camera setup — a powerful 48MP main sensor, an ultra-wide lens, and now, that much-needed telephoto lens with 5x optical zoom and up to 20x Super Res Zoom. Honestly, this feels like the regular Pixel finally getting the respect it deserves. Computational photography has always been Pixel’s strength, but with this setup, I see it becoming a true rival to iPhone 16’s camera system in real-world use.
Battery, software, and ecosystem
Battery life on Pixel 10 is rated at over 30 hours, with fast charging that juices it up to 55% in just half an hour. Running on Android 16, the device comes with a promise of seven years of updates — something that gives me peace of mind, knowing it won’t be obsolete anytime soon.
What makes this launch even more special is how Google has built an entire ecosystem around Pixel 10. Alongside the phone, we now have the Pixel Watch 4, Pixel Buds 2a, and even Pixelsnap — Google’s new magnetic accessory system that reminds me of Apple’s MagSafe but tailored for Android. It feels like Google isn’t just selling a phone anymore; they’re offering a lifestyle, an ecosystem powered by Gemini AI that makes every device smarter and more personal.
Disclaimer: This article is written for informational purposes for Taaza Wire readers. Prices, features, and specifications are based on official launch announcements and may vary depending on region and availability.
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